Angel Torres | San Diego Based Designer | Burrito Capital
21200
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Burrito Capital

OVERVIEW
Burrito Capital of the World is a documentary all about San Diego style burritos. It explores what makes San Diego the clear and true center of the world when it comes to Burritos. The documentary also looks at the phenomenon surrounding burrito culture, and the taco shops of the San Diego Area.

CHALLENGE
Design an identity that reflects a section of San Diego’s food culture.

STRATEGY
The Burrito Capital logo features two San Diego icons, Balboa Park  and a California burrito. Balboa Parks was represented in a stylized version of its three most iconic buildings, The Museum of Man, The Botanical Building, and the Natural History Museum.